Hi, I’m Matt, a Senior Product Designer with 10+ years of experience

I've transformed complex systems into seamless, user-centric experiences and helped companies

  • reduce call center volume by 20%
  • reduce technician time spent on processing applications by 15%
  • achieve WCAG 2.2 and Section 508 compliance
  • develop generative AI interfaces
UX case studies

case studies

Optum - Project Ana

An AI suite of applications for enhanced data processing and research

Optum serves a variety of clients within the government, insurance, and medical sectors. They saw the need for a suite of applications for data scientists, researchers, and medical professionals that could quickly and accurately process raw data documents and research government regulations and documents.

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Sky Solutions - SkyAI Application

A robust AI assistant for federal workers

Sky Solutions was interested in developing an AI assistant to start marketing to their clients. They wanted something modular, that could be integrated into existing products and client projects. They had no existing AI application, designs, or research so this had to be created from scratch.

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a preview image of the SkyAI application. It shows the browser application on a monitor

Subaru of America - warranty claim system

Enhanced solution for warranty claims: a faster flow for busy technicians

Subaru of America (SoA) had an aging warranty system that their dealerships were utilizing. They needed an updated system built off of Angular and wanted to address certain usability concerns and make the system more seamless for the end user technicians.

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BeyondTrust - asset tagging system

Integrating standalone system into suite of applications cutting down technician workload

The asset pages for the BTP platform were an integral part of the cybersecurity suite. Each asset had its own profile. One of the important aspects here was that each asset needed tags associated with it for better management. Taking engineering constraints and existing design systems into account, I created a user flow for users to add existing and create new tags for the associated assets.

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a preview image of the BTP application. It shows the browser application on a monitor

DuPont - MCI Semiconductor Insights

Transforming how business analysts make decisions and manage assets

The DuPont MCI Semiconductor Insights web application was created due to the difficulty that their semiconductor group had with gathering data needed to make integral business decisions. This application scraped data from the web and allowed users to manually upload data, at which point the system would generate data visualizations in the dashboard system for the end users. This allowed the analysts to make more informed choices more quickly.

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about

Who am I?

Transforming Complexity into Clarity: Crafting Seamless, User-Centric Experiences That Drive Engagement and Delight.

My path to UX wasn’t linear—it began with a love for art and making things people enjoy. I studied fine art and digital media, experimenting with sculpture, animation, and even basic game design, before transitioning into graphic design and print after college. By chance, I joined a digital agency where I learned HTML/CSS, designed emails and webpages, and discovered the power of analytics, A/B testing, and user feedback—long before I even heard the term ‘UX.’ Over the years, I self-taught UX principles through research, collaboration, and trial-and-error across industries like finance, insurance, and government, blending my foundation in layout, color theory, and typography into crafting better experiences. Based in Allentown, PA, I geek out over design systems, team workflows, and—outside of work—LARP, board games, plants, and my cats.

My tools are Figma, Miro, Axure RP, Adobe CC, Adobe XD, and pen and paper to sketch out ideas.

process

7 key questions I always ask before I start designing anything:

  1. Why are we doing this?
  2. Who are we doing this for?
  3. What evidence do we have?
  4. How do we measure success?
  5. Are there any significant risks?
  6. Are there technical restrictions?
  7. Who needs to be involved?

how I work

Trade offs

  • Subaru of America: chose speed over polish → reducing rework and meeting launch goals.

Ambiguity

  • Optum's Project Ana: no research, no documentation → created assumptions, tested, iterated.
  • SkyAI: unclear goals → aligned on “success” before designing anything.

Systems thinking

  • Optum's Project Ana: aligned metrics + edge cases across flows so the experience stayed consistent at scale.

How I've changed

  • DuPont → Optum's Project Ana: I stopped thinking in terms of the "perfect" step design process and started thinking on business alignment.
  • Most importantly, I've learned to cut out inefficiencies, know where and when to cut processes short, and deliver on company demands.

Got a project? Let's talk!

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